SOFT SAVING: REDEFINING FINANCIAL WELLNESS FOR GEN Z

Soft Saving: Redefining Financial Wellness for Gen Z

A New Kind of Wealth: Gen Z Is Rewriting the RulesFor decades, monetary success complied with a familiar pattern: earn continuously, conserve boldy, acquire a home, and prepare for retired life. Yet Gen Z is approaching money with a fresh perspective. As opposed to concentrating only on long-lasting build-up, this generation is prioritizing bal

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